November 2020

Complete Basic SEO Guide for 2021

Chances are that before you ever spend your money, you Google a few questions about a problem or product. Have you ever wondered how it is that Google (and other search engines) rank web pages after you click the magnifying glass icon?    Search engine optimization (SEO) is one of the most discussed digital marketing …

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Government Surveilance and Consumer Data Privacy Law – Why It Matters to Marketers

Consumers everywhere want to know, Who’s sharing my information? Recent trends in government surveillance and consumer data privacy have produced more than a few ethical dilemmas for tech companies and marketers. Today’s digital marketing tools offer some of the most advanced and specific consumer information in the history of marketing and business. But the availability …

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